Pay Per Position Marketing

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$2,995.00
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Quick Overview

Build|Stores Pay Per Position (also called Pay Per Click) Campaign Management service produces instant traffic through various keywords selected by the advertiser.

Pay Per Position Marketing

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  • Pay Per Position Marketing

Details

Selecting a provider to develop and manage your Pay Per Position Campaign is an important decision with significant implications. You want to know your investment in a Pay Per Position Campaign will provide a positive Return on Investment. Build|Stores Pay Per Position (also called Pay Per Click) Campaign Management service produces instant traffic through various keywords selected by the advertiser. Using a bidding mechanism, the advertisers can choose to have ads listed higher or lower for a keyword, depending on what position they want their PPC ads to appear on, and how much they are willing to bid for the same. Advantages of a Build|Stores PPC Campaign include: • Control: you always know who you are reaching, what keywords you want to run your PPC campaign on, what countries or even what city you want your PPC ads to appear for and what language they should be displayed in. You also control how much you bid for each advertisement and how much you want to spend in total. • Targeted Traffic: You get to target the right audience without worrying about irrelevant traffic. If you sell blue shoes, you can select your ad to appear only when a search engine user types "Buy Blue Shoes". Of course people need to be searching for the particular keyword. • Instant: Another big advantage of PPC is that it is instant. The PPC ads appear almost instantly and respond to the changes or modification made instantly. • Branding: You can choose the words in which you want to describe your business and also have the freedom of having the visitor visit the exact page you want them to see. • Site Architecture Independent: No architectural changes need to be made to sites to rank on PPC keywords. For example, flash websites can run PPC campaigns without having to worry about search engine crawlers. An additional $220 monthly charge includes: Google Analytics monitoring, keyword management, account maintenance, and technical support.

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